With April now drawing to an end, this WriteCloud news blog looks back on what’s been happening in the studio over the last month.
With April comes the welcome punctuation of the Easter break and the promise of bank holidays over the coming weeks. It has felt like a month split in two with a last minute rush of work ahead of the long weekend followed by a slower start the other side. With many people on holidays or occupied with their children, there is a noticeable change in pace of work.
WriteCloud on Facebook
I have spent some time focusing on my own marketing and with that I launched my business Facebook page. You can find me here at WriteCloud Virtual Assistant . Facebook has become increasingly better equipped for business pages recently, and I really like the clear way you can advertise services and products as well as post updates.
Events – Kent B2B
On Tuesday 25th April I, along with many other Kent businesses, took to the Ashford International Hotel for the Kent B2B exhibition. It was a flying visit for me, but I managed to attend one of the talks in the morning sessions. This was presented by the founder of Beer Bods and the talk was truly inspirational. Titled ‘What are you really selling?’, his talk covered what you sell other than your actual product. In their case they sell a craft beer subscription service, but what they are really selling is curation. They hand-pick their craft ales and bring this to life with the story behind the beer. Their customers are their fans, and they bring them together with the love of craft ale and a building of a community around this shared experience – sampling the same beer together, at the same time. My top takeaway from his session is: don’t over plan new projects, be open and adaptable to change.
Top Tech – Slack
I feel incredibly late to the party with this ‘new’ tech as I was only introduced to Slack very recently. Until now I had had no use for it, but some colleagues of mine have set it up to work on a shared project so I had to get on board. Slack is an online collaboration tool to bring all a team’s communications together in one place. You simply set up your Slack account and go to your team’s board. Here you can follow message threads which are organised in channels, share files, direct message and even make voice calls! Slack – Where work happens