I plan, create and publish lots of social media and blog content for one particular client of mine, so making sure that I have a constant source of ideas is something that comes with that. No one likes to be sat in front of a screen thinking “I need to put out a post. What…
Working with… Sally M Fox – Copywriter Up next in my client spotlight is freelance copywriter, brand voice writer and strategist Sally M Fox. Sally is a freelance copywriter and tone of voice writer for businesses and brands that give a damn. She also writes a monthly newsletter full of ideas and resources aimed…
10 years of WriteCloud December 2021 marks 10 years of WriteCloud, so I am taking a look back at how it all started. The beginning If someone had told me 10 years ago that I would still be working for myself in 10 years time, I would have laughed a little and…
Content. From the top down. How I use my newsletter to shape all my business content When I started talking about creating a newsletter back in September 2020, I knew I had to incorporate it into my marketing so it worked with it. I didn’t want it to be separate. Another thing to think…
Working with… Helen Hill AKA Unlikely Genius Up next on the ‘Working with…’ series, we’re zooming in to take a closer look at some of the work I do for Helen Hill. Helen goes under the moniker of Unlikely Genius, which is the name of her learning and content design business – that’s the words…
Working with… Katy Beskow Continuing my ‘Working with…’ series, where I focus on some of the work I do for individual clients, up next is bestselling author, food & lifestyle writer, and cookery tutor, Katy Beskow. She is a recipe developer and award-winning cook who has written six vegan cookbooks, including her latest The Easy…
Last year I was interviewed by one of my clients. Alice asked the questions, I provided the answers. Read on for Q&A with me…behind the scenes at WriteCloud, who I am, what I do, and how I help my clients.
Notification fatigue is a very real thing.
Have you noticed how some of them seem important, but others are easier to ignore?
Okay, Google, how many uses for a Google Form?
The benefits of creative pursuits are well known, but as we all know all too well, it can be hard to find the time to fit them in or to justify the time spent on them when you work for yourself because there are ALWAYS a million things to do, and this creative thing –…