Working with… Helen Hill AKA Unlikely Genius Up next on the ‘Working with…’ series, we’re zooming in to take a closer look at some of the work I do for Helen Hill. Helen goes under the moniker of Unlikely Genius, which is the name of her learning and content design business – that’s the words…
When you work with me, I become part of your team. This might be for a fixed duration – if you have a specific project – or in a continual role, where I literally do step into the team for a certain amount of work each week or month and I assume full responsibility for…
Working with… Alice Hollis of More Than Words® In this series, I’m going to take a close look at some of the work I do for individual clients. First up is Alice Hollis. Alice is a B2B copywriter for tech and IT industries. She is a freelancer herself and operates her business under her personal brand ‘More…
Projects up close: Marketing Brochure for Housing Development Client: Capworth Homes Project: Marketing collateral for new housing development Woodford Park. Requirements: Written content for 34-page marketing brochure and website. Key Objectives: To begin to market the planned houses ahead of the build completion through a sales brochure, company website and third-party property website, Right Move.…
Projects up close: Copywriting for stock photography online store Client: Jacob Lund Photography Project: New stock photography online store. Requirements: The client wanted a personalised and premium experience for the customer, so they felt as though they are dealing directly with the photographer, and in a way that their journey through the website evoked an emotional response and…